Undergraduate Researches: Recent submissions
Now showing items 1-20 of 115
-
Assessment of factors influencing preferences of college freshmen for tourism and hospitality management courses in selected private schools in Iloilo City
(Central Philippine University, 2025-05)This study examines the factors that affect the choices of first-year college students who select Tourism or Hospitality Management in Iloilo City. It looks at student backgrounds, course preferences, and influences from ... -
Backpackers' motivation and return intention to selected ecotourism sites in the Province of Iloilo
(Central Philippine University, 2025-05)This study explores the motivations and return intentions of backpackers visiting ecotourism destinations in Iloilo, Philippines, an increasingly popular destination for eco-conscious travelers. Ecotourism, characterized ... -
Assessment of challenges towards tourism development in the Municipality of Concepcion, Iloilo
(Central Philippine University, 2025-03)Malangabang Island, Concepcion, Iloilo, is one of the promising areas for tourism development. Yet, this potential remains constrained by critical infrastructure deficiencies, particularly in electricity and water supply. ... -
Ajuy as an island destination in Iloilo: Stakeholders' assessment of challenges in the implementation of promotional strategies
(Central Philippine University, 2025-02)This study investigates the challenges faced by local tourism stakeholders in promoting Ajuy, Iloilo, an emerging island destination with rich cultural and natural attractions, and proposes solutions to enhance its visibility. ... -
Supply chain analysis of Sinakol: A market entry
(Central Philippine University, 2025-06)This study aimed to analyze the supply chain of Sinakol, a traditional delicacy in Alimodian, Iloilo, with a focus on identifying challenges and opportunities in ingredient sourcing, production, distribution, and market ... -
Employee retention tools in a selected restaurant in Iloilo City: An exploratory study
(Central Philippine University, 2025-05)The study "Employee Retention Tools in Selected Restaurants in Iloilo City: An Exploratory Study" investigates the role of organizational culture in employee retention in the restaurant industry. The study uses a qualitative ... -
Community-based tourism in Mararison Island, Culasi, Antique: Challenges and participation among local residents
(Central Philippine University, 2025-05)Community-based Tourism (CBT) has become the newest sustainable alternative for tourism, promoting local empowerment and cultural preservation. However, these projects usually experience significant setbacks in underdeveloped ... -
A cultural mapping of heritage houses: Local historical landmarks in Zarraga, Iloilo
(Central Philippine University, 2025-06)This study explores the use of cultural mapping to document and preserve heritage houses in Zarraga, Iloilo, a municipality known for its rich cultural and historical legacy. The researcher identifies and catalogs heritage ... -
Social media influencer: Role and contribution to the tourism development of Iloilo City
(Central Philippine University, 2023-09)Tourism-related services are starting to use social media influencers as a component of their digital marketing strategy whereas they have a significant impact on tourists, and this has given the public a detailed understanding ... -
"Safety and security practices of the beach resort owners in Oton, Iloilo: A baseline study"
(Central Philippine University, 2024-06)The purpose of this study is to assess the level of beach safety and security practices among the selected beach resorts in Oton, Iloilo. The study utilized a descriptive comparative method and a modified survey questionnaire ... -
Maximizing potential: A case study of an heritage tourism site in Iloilo Philippines
(Central Philippine University, 2024-01)This research delves into the exploration and optimization of heritage tourism opportunities within the Municipality of Mina, with a focus on three key historical sites: Gabaldon Elementary School, the water tank, and the ... -
Kasag Festival: Knowledge, attitudes, and practices of the host community in festival management
(Central Philippine University, 2024-04)Festivals are significant cultural events that bring together communities, showcasing their traditions, heritage, and creativity. These events attract a wide range of participants, including local residents, tourists, and ... -
Assessment of DAC Farms Resort as a tourist destination
(Central Philippine University, 2024-04)This study assesses DAC Farms Resort as a potential tourist destination in Barangay Sto. Tomas, Passi City, Iloilo, addressing the growing need for in-depth research in the region's tourism sector. Situated in a city known ... -
Tourists' intention to revisit Aningalan, Antique
(Central Philippine University, 2025-05)One of the biggest pillars contributing to community advancement and economic breakthrough is tourism, which has driven growth in places like Aningalan, Antique,known for its unique features and aesthetic natural scenery. ... -
Assessing the influence of work environment factors on the performance of the hotel employees in Iloilo City
(Central Philippine University, 2025-05)A conducive work environment significantly influenced successful employee performance. The study focused on examining the impact of various environmental factors such as physical, organizational, and social on the performance ... -
Exploring the culinary delight of dirty ice cream in Iloilo: Lived experiences of ice cream makers
(Central Philippine University, 2025-01)This study explores the cultural and economic significance of dirty ice cream in Iloilo City, Philippines, a beloved traditional street food deeply rooted in local heritage and identity. A nostalgic treat cherished by both ... -
Evaluating service quality of DOT accredited fun farms in the First Congressional District of Iloilo: A quantitative study
(Central Philippine University, 2025-02)This research study aims to evaluate the level of service quality of the DOT-Accredited Fun Farms in the First Congressional District of Iloilo, focusing on identifying factors that can inhibit farm tourism development and ... -
Menu item popularity: A quantitative examination of customer preferences in restaurants
(Central Philippine University, 2025-05)This study examined customer preferences regarding menu item popularity in selected restaurants along Lopez Jaena Street, Jaro, Iloilo City. Understanding these preferences is essential for restaurant success, as factors ... -
Passi City, Iloilo, as a prospective agritourism destination: Exploring involvement and livelihood adaptability among local farmers
(Central Philippine University, 2025-03)This study explored the participation and livelihood adjustment of local farmers in Passi City, Iloilo, as part of positioning the city as an emerging agritourism destination. Engaging 300 farmers from sugarcane, rice, and ... -
Awareness, practices, and preservation of heritage tourism through cultural performance in secondary school in San Joaquin, Iloilo
(Central Philippine University, 2024-06)The core of heritage tourism lies within its past, its understanding, oral lore and beliefs handed down from generation to generation that still survives in the locals' daily routines and actions. This study sought to ...
