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“Annyeong!’’: Influence of Kdrama on Filipino teenagers
(2019-02)
Since the advancement of technology in this generation has a big influence to the society especially to the teenagers, this study aimed to investigate and understand the effects of watching K-drama on Filipino teenagers ...
Press play: The effects of atmospherics (music) on consumer behavior
(2019-02)
This is a descriptive research study using a survey method to determine whether music playing inside a particular store influences consumer behavior. A validated researcher made questionnaire was used to gather the data ...
To dub or not to dub? - llonggo senior high school students’ viewing preferences of Korean dramas
(2019-03)
This study aimed to determine whether students from two Senior High Schools in Iloilo City preferred to view Korean dramas with English-subtitles or those dubbed in Tagalog. Specifically, the following objectives were ...
Traditional or new media: The credibility of usage in obtaining news information
(2019-04)
This study aimed to determine the credibility between traditional and new media in obtaining news information. Specifically, this analyzed the students’ preference and reasons for choosing their source of information. The ...
Significance of radio as a source of information and entertainment to education students of Central Philippine University
(2019-03)
The study was conducted to determine the significance of radio as a source of information and entertainment among the 3rd year and 4th year education students of Central Philippine University. Among 100 prospective ...
The hero soldier: Portrayals of soldiers in Filipino war films
(2019-03)
In Greek mythology, heroes were either demigods or mortals favored by certain gods and goddesses who performed great deeds for humanity and overcame adversity on epic journeys. Nowadays, heroes are becoming more generic ...
The portrayal of women in Cinderella movies
(2019-04)
This study analyzed how women were portrayed in the Cinderella (1950) and Cinderella (2015) films. Specifically, it answered the following questions: 1) how were women portrayed in terms of physical appearance and ...