Browsing Bachelor of Arts major in Mass Communications by Title
Now showing items 1-20 of 93
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Advertising endorsers and their endorsements in selected candy magazines
(2011-03)The study analyzed the advertising endorsements in selected Candy Magazines. The researcher identified, critiqued and presented the print advertisements found on the September-November 2007 issues of Candy Magazine. Also, ... -
Amidst the killing season: How Philippine broadsheets frame the war on drugs of the Duterte administration
(2019-04)The study was conducted to determine how the two major Philippine broadsheets framed the War on Drugs (WOD) of the Duterte Administration in their respective editorial sections from July to September 2016. Specifically it ... -
Analysis and interpretation of Lito Camo’s novelty songs
(2009-03)This study analyzed and interpreted the selected Novelty songs composed by Lito Camo. These songs are “Ang cute ng pokemon”, “Bulaklak”, “Basketball”, “Otso-otso”, and “Spaghetti song ”. The study determined the songs ... -
An analysis on the visual presentation of the selected music videos of Nicki Minaj
(2015-03)Using the descriptive-analytical design, this study focused on analyzing the visual presentation of the music videos; specifically, it determined the visual presentation of selected music video in terms of; character, ... -
“Annyeong!’’: Influence of Kdrama on Filipino teenagers
(2019-02)Since the advancement of technology in this generation has a big influence to the society especially to the teenagers, this study aimed to investigate and understand the effects of watching K-drama on Filipino teenagers ... -
Are mass media practitioners not true professionals? A study on mass communications students' perception towards licensure examination
(2014-03)This is an exploratory research study designed to determine the perception of 4th year Mass Communication students of Central Philippine University and West Visayas State University in Iloilo City during the Second Semester ... -
Asian sidekicks in Marvel Cinematic Universe (MCU) and Detective Comics Extended Universe (DCEU) films
(2018-04)The main purpose of this study was to determine how Asian roles and characters are portrayed in two of the Hollywood’s character-based entertainment universes; Marvel Cinematic Universe (MCU) and Detective Comics Extended ... -
Attitudes of mass communication students of Central Philippine University towards heavy metal music
(2015-03)Music interconnection with society can be seen throughout history. Every known culture on earth has music. From generation to generation, these cultures evolve and so does music. It is one of those art forms that are ... -
Beneficial or inimical: The effects of smartphone use among senior high school students in the three selected high schools in Iloilo City
(2018-04)The study was conducted to determine the effects of smartphone use among the 120 senior high school students in the three selected high schools in Iloilo City. Specifically this study answered the following objectives (1) ... -
Blasphemous assault: A content analysis on the anti-Christian semantics in black metal music
(2018-04)The study is a content analysis of three prominent “Black Metal” bands and the sensitive anti religious content of two selected songs from each album belonging to each of the various artists. The study also provided a brief ... -
Bullycide: A content analysis of cyber bullying on Facebook
(2014-03)This is a descriptive research study designed to determine whether or not the Facebook site, Centralian Feeler, is a cyber bully or just a typical member of the student body exercising his/her right of Free Speech. ... -
Character analysis of ABS-CBN telenovela “Rubi”
(2012-10)This study analysed the character of Rubi and how she manifested her portrayal as a protagonist and antagonist. The study determined the values shown in this telenovela like family, culture and social values. It shows the ... -
Character and thematic analysis of the Koreanovela “Boys Over Flowers”
(2011-03)This study is about the character and thematic analysis of the Korean drama series, Boys over Flowers. The study focused on the Characters’ role being protagonist, antagonist and foil, its themes and values which are also ... -
Characteristics of TV and radio broadcasters as perceived by their followers
(2015-06)Nowadays, people rely on the media when it comes to updating what is the recent happening in the society. People mostly watch TV to gather national news, and mostly listens to radio for local news, because some of the ... -
The college Facebook experience: A comparative study on the perception of friendship quality developed in Facebook and face-to-face interaction
(2014-03)This is a descriptive study designed to determine friendship quality developed online through Facebook and face-to-face as perceived by AB Mass Communication students of Central Philippine University, Iloilo City specifically ... -
A comparative study of the role of women in society as portrayed in selected local and international films of 2014
(2016-03)This study is an analysis of women’s role in society as portrayed in selected local and international films of 2014. It was conducted to determine the roles of women and their significance in society. Specifically, the ... -
A comparative study on the Facebook usage of Dakila and Gawad Kalinga advocacy groups for the promotion of their activities
(2015-03)This is a descriptive research study designed to compare the Facebook usage of Dakila and Gawad Kalinga advocacy groups for the promotion of their activities. Specifically, the study answered the following objectives: (1) ... -
A comparative study on the perceived purpose of the internet usage of out-of-school youth and CPU students
(2017-04)This was an explanatory research study designed to determine the perceived purpose of the internet usage of CPU students and out-of-school youth residing here in Iloilo City. Specifically, the study answered the following ... -
Conceptualization and appraisal of an electronic poster on anti-air pollution in Iloilo City
(2016-11)This study reported the procedure involved in the conceptualization and appraisal of an electronic poster on Anti-air pollution in Iloilo City. The study was conducted to determine the merits of the conceptualized and ... -
A content analysis of Ratsada Sa Radyo program of DYSI Super Radyo
(2012-05)The study is a content analysis of the program Ratsada sa Radyo of DYSI Super Radyo. The research design is descriptive with content analysis as the specific method used. The coverage of the radio program utilized in this ...