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dc.contributor.adviserConiza, Ian Anthony N.
dc.contributor.authorBuenvenida, Gio M.
dc.contributor.authorPalma, Bea Mae P.
dc.contributor.authorAndrada, Juzede Anne P.
dc.contributor.authorGadong, Nichole P.
dc.date.accessioned2022-09-06T06:56:01Z
dc.date.available2022-09-06T06:56:01Z
dc.date.issued2017
dc.identifier.citationBuenvenida, G. M. , Palma, B. M. P. , Andrada, J. A. P. & Gadong, N. P. (2017). Fatherly love: A silent film advertisement for Karat World (Unpublished special paper). Central Philippine University, Jaro, Iloilo City.en_US
dc.identifier.urihttps://hdl.handle.net/20.500.12852/2261
dc.descriptionAbstract onlyen_US
dc.description.abstractThe aim of this study is to propose a simple approach to catch people’s attention through an advertisement. We believe in the power of advertising, based on thousands of studies in our archives. Advertising has the power to persuade, the power to influence the mind, and the power to shape destiny. It has the power to change markets and improve profit margins. Advertising has short-term power (conveying new information, building awareness, enhancing credibility, etc.) and long-term power (conveying brand image, attaching emotional values to the brand, building positive reputation, etc.). This study will show how people can attract more in buying their goods through making films. With this matter, this can help them develop something that could help them market their product.en_US
dc.format.extentxiii, 38 leavesen_US
dc.language.isoenen_US
dc.subject.ddcFilipiniana Theses 004.72 B862en_US
dc.subject.lcshJewelry storesen_US
dc.subject.lcshAdvertisingen_US
dc.subject.lcshAdvertisementsen_US
dc.subject.lcshPromotional filmsen_US
dc.subject.lcshJewelry stores--Marketingen_US
dc.subject.lcshSilent filmsen_US
dc.titleFatherly love: A silent film advertisement for Karat Worlden_US
dc.typeSpecial paperen_US
dcterms.accessRightsNot publicly accessibleen_US
dc.description.bibliographicalreferencesIncludes bibliographical referencesen_US
dc.contributor.chairQuijano, Ma. Christina A.
dc.contributor.committeememberBalontong, Rea P.
dc.contributor.departmentCollege of Computer Studiesen_US
dc.description.degreeBachelor of Science in Digital Media and Interactive Artsen_US


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