Fatherly love: A silent film advertisement for Karat World
| dc.contributor.adviser | Coniza, Ian Anthony N. | |
| dc.contributor.author | Buenvenida, Gio M. | |
| dc.contributor.author | Palma, Bea Mae P. | |
| dc.contributor.author | Andrada, Juzede Anne P. | |
| dc.contributor.author | Gadong, Nichole P. | |
| dc.date.accessioned | 2022-09-06T06:56:01Z | |
| dc.date.available | 2022-09-06T06:56:01Z | |
| dc.date.issued | 2017 | |
| dc.identifier.citation | Buenvenida, G. M. , Palma, B. M. P. , Andrada, J. A. P. & Gadong, N. P. (2017). Fatherly love: A silent film advertisement for Karat World (Unpublished special paper). Central Philippine University, Jaro, Iloilo City. | en_US |
| dc.identifier.uri | https://hdl.handle.net/20.500.12852/2261 | |
| dc.description | Abstract only | en_US |
| dc.description.abstract | The aim of this study is to propose a simple approach to catch people’s attention through an advertisement. We believe in the power of advertising, based on thousands of studies in our archives. Advertising has the power to persuade, the power to influence the mind, and the power to shape destiny. It has the power to change markets and improve profit margins. Advertising has short-term power (conveying new information, building awareness, enhancing credibility, etc.) and long-term power (conveying brand image, attaching emotional values to the brand, building positive reputation, etc.). This study will show how people can attract more in buying their goods through making films. With this matter, this can help them develop something that could help them market their product. | en_US |
| dc.format.extent | xiii, 38 leaves | en_US |
| dc.language.iso | en | en_US |
| dc.subject.ddc | Filipiniana Theses 004.72 B862 | en_US |
| dc.subject.lcsh | Jewelry stores | en_US |
| dc.subject.lcsh | Advertising | en_US |
| dc.subject.lcsh | Advertisements | en_US |
| dc.subject.lcsh | Promotional films | en_US |
| dc.subject.lcsh | Jewelry stores--Marketing | en_US |
| dc.subject.lcsh | Silent films | en_US |
| dc.title | Fatherly love: A silent film advertisement for Karat World | en_US |
| dc.type | Special paper | en_US |
| dcterms.accessRights | Not publicly accessible | en_US |
| dc.description.bibliographicalreferences | Includes bibliographical references | en_US |
| dc.contributor.chair | Quijano, Ma. Christina A. | |
| dc.contributor.committeemember | Balontong, Rea P. | |
| dc.contributor.department | College of Computer Studies | en_US |
| dc.description.degree | Bachelor of Science in Digital Media and Interactive Arts | en_US |
