• English
    • Filipino
    • 中文
    • 한국어
    • français
    • русский
  • English 
    • English
    • Filipino
    • 中文
    • 한국어
    • français
    • русский
  • Login
View Item 
  •   BAHÁNDÌAN Home
  • College of Arts and Sciences
  • Graduate Researches
  • Master's Theses
  • Master of Arts in Sociology
  • View Item
  •   BAHÁNDÌAN Home
  • College of Arts and Sciences
  • Graduate Researches
  • Master's Theses
  • Master of Arts in Sociology
  • View Item
JavaScript is disabled for your browser. Some features of this site may not work without it.

Perceived risk, travel preferences and style of tourists in selected tourist destinations at Nueva Valencia, Guimaras

Thumbnail
View/Open
Thesis abstract (74.86Kb)
Date
2011
Author
Lañada, Jonel P.
Thesis Adviser
Fernandez, Archil B.
Defense Panel Chair
David, Fely P.
Defense Panel Member
Dusaran, Reynaldo N.
Calibjo, Mylene S.
Share 
 
Metadata
Show full item record

Abstract
Island of Guimaras is trying to position itself to become one of the major tourist destinations in the country and aspires to be an alternative to the world-renowned Boracay. According to the record of Guest Assistance Center (2009), a total of212,938 local and foreign tourists have visited the island province. Despite the influx of tourists in the area, statistics about tourists obtained by the Department of Tourism (DOT) focus mainly on the number of tourists and their personal characteristics. If the DOT wants to improve its tourism programs, a more intensive study about tourists is needed.

This study determined the profile of Guimaras tourists, their perceived risks, travel style and preferences. Moreover, the study also determined the relationship among study variables. Personal interviews with 355 randomly selected tourists were conducted in May 2011in Nueva Valencia, Guimaras, the municipality with the most number of tourist spots in the province.

Findings revealed that most of tourists were young adults, male, single, college educated and professionals. Eight in ten were from the Visayas region, while only 8.7 percent were foreigners. Most of the tourists reached Guimaras through non-package tour and learned about the place from friends and relatives, very few from other sources. Most have visited at least twice and usually travel in groups. The top preferences of the travelers are beaches and beautiful sceneries which Guimaras is known for. The two main risks perceived were physical and climate risks.

Related with perceived risks is place of origin, while age, educational attainment, travel arrangement are significantly related with preferred amenities. Sex, age, civil status, place of origin and travel arrangement are related with travel style.
Description
Abstract only
URI
https://hdl.handle.net/20.500.12852/188
Suggested Citation
Lañada, J. P. (2011). Perceived risk, travel preferences and style of tourists in selected tourist destinations at Nueva Valencia, Guimaras (Unpublished master thesis). Central Philippine University, Jaro, Iloilo City.
Type
Thesis
Subject(s)
Philippines--Guimaras OCLC - FAST (Faceted Application of Subject Terminology); Travel OCLC - FAST (Faceted Application of Subject Terminology); Tourism OCLC - FAST (Faceted Application of Subject Terminology); Tourists OCLC - FAST (Faceted Application of Subject Terminology); Travelers OCLC - FAST (Faceted Application of Subject Terminology); Islands OCLC - FAST (Faceted Application of Subject Terminology); Risk OCLC - FAST (Faceted Application of Subject Terminology); Consumers' preferences OCLC - FAST (Faceted Application of Subject Terminology)
Department
School of Graduate Studies
Degree
Master of Arts in Sociology
Shelf Location
GSL Theses 301.72 L22
Physical Description
xiii, 119 leaves
Collections
  • Master of Arts in Sociology [10]

Contact Us | Send Feedback | https://creativecommons.org/licenses/by/4.0/ Logo by HLL
Central Philippine University © 2021
Managed by 
Henry Luce III LibraryHenry Luce III Library
 

 

Links
AboutDisclaimerFAQsNews & Updates

Browse

All of BAHÁNDÌANCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

My Account

LoginRegister
CPU Henry Luce III Library

Contact Us | Send Feedback | https://creativecommons.org/licenses/by/4.0/ Logo by HLL
Central Philippine University © 2021
Managed by 
Henry Luce III LibraryHenry Luce III Library
 

 

EXTERNAL LINKS DISCLAIMER

This link is being provided as a convenience and for informational purposes only. Central Philippine University bears no responsibility for the accuracy, legality or content of the external site or for that of subsequent links. Contact the external site for answers to questions regarding its content.

If you come across any external links that don't work, we would be grateful if you could report them to the repository administrators.

Click DOWNLOAD to open/view the file. Chat Bertha to inform us in case the link we provided don't work.

Download