College of Arts and Sciences: Recent submissions
Ipinapakita ngayon ang mga item 181 - 200 ng 502
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A legend: An analysis on the media’s portrayal on Whang-od’s persona and contribution in the recognition and preservation of Philippine culture (a tri-media research)
(2017-04)A Content Analysis of the articles (print media), documentaries (broadcast media) and blogs (new media) was done to explore how media portrayed Whang-Od and pambabatok and how these portrayals helped in the recognition and ... -
To dub or not to dub? - llonggo senior high school students’ viewing preferences of Korean dramas
(2019-03)This study aimed to determine whether students from two Senior High Schools in Iloilo City preferred to view Korean dramas with English-subtitles or those dubbed in Tagalog. Specifically, the following objectives were ... -
Getting to know the Visayan aswang: An analysis of three aswang-themed films
(2016-03)This is a descriptive study designed to get to know the Visayan aswang as depicted in three Filipino films, namely: “Tiktik: The Aswang Chronicles,” “Yanggaw ” and “Corazon: Ang Unang Aswang.” Data were gathered through ... -
The perceived value of the internet among selected Central Philippine University college of arts and sciences faculty for school year 2015-2016
(2016-03)This is an explanatory research study designed to determine the perception of the selected Central Philippine University College of Arts and Sciences Faculty about the value of the Internet as their teaching resource. ... -
Radio-active: A study on the role of radio in the 21st century
(2019-04)This study aimed to determine the role of radio in the 21st century. Specifically, this study used the one-shot survey method to determine if radio was still a key player in terms of communication and information gathering, ... -
The college Facebook experience: A comparative study on the perception of friendship quality developed in Facebook and face-to-face interaction
(2014-03)This is a descriptive study designed to determine friendship quality developed online through Facebook and face-to-face as perceived by AB Mass Communication students of Central Philippine University, Iloilo City specifically ... -
Headlines from radio and newspaper: A survey on the preference of selected residents of San Juan, Molo, Iloilo City
(2016-03)This study aimed to compare the preference of selected residents of Zone 3, Brgy. San Juan, Molo, Iloilo City on the headlines from radio and newspaper. Specifically, the study answered the following objectives (1) determine ... -
The effects of exposure to social media in the school performance of grades 3 to 6 pupils of Children’s Integrated School of Alta Tierra
(2017-03)This study aimed at the effects of social media in the school performance of pupils grades 3 to 6 of Children’s Integrated School of Alta Tierra during academic year 2016-2017. The study was anchored on the Cultivation ... -
A comparative study of the role of women in society as portrayed in selected local and international films of 2014
(2016-03)This study is an analysis of women’s role in society as portrayed in selected local and international films of 2014. It was conducted to determine the roles of women and their significance in society. Specifically, the ... -
The inexistence of radio classification board: Perception toward FM radio programs
(2014-03)This is a descriptive research study designed to determine the perception of Mass Communication students of Central Philippine University in Iloilo City during the Second Semester of S.Y. 2013-2014 towards FM radio programs. ... -
Traditional or new media: The credibility of usage in obtaining news information
(2019-04)This study aimed to determine the credibility between traditional and new media in obtaining news information. Specifically, this analyzed the students’ preference and reasons for choosing their source of information. The ... -
“Annyeong!’’: Influence of Kdrama on Filipino teenagers
(2019-02)Since the advancement of technology in this generation has a big influence to the society especially to the teenagers, this study aimed to investigate and understand the effects of watching K-drama on Filipino teenagers ... -
Images, portrayals, values and common messages in the movies: Mean Girls and The Clique
(2012-03)The study is an analysis on the images, portrayals, common messages and values that are present in the movies: Mean Girls and The Clique. Through the researcher’s study, the two films discussed the costume, dialogue and ... -
Perception of high school students on selfies posted on social networking sites
(2016-03)This is an exploratory research study designed to determine the Perception of High School Students of Sinamay High School on Selfie Posted on Social Networking Sites. Specifically, the study determined the demographic ... -
Press play: The effects of atmospherics (music) on consumer behavior
(2019-02)This is a descriptive research study using a survey method to determine whether music playing inside a particular store influences consumer behavior. A validated researcher made questionnaire was used to gather the data ... -
The portrayal of children in Joey Velasco’s “Sa Kambas ng Lipunan”
(2012-03)The study was conducted to know the portrayal of the children in Joey Velasco’s "Sa Kambas ng Lipunan,” in terms of age, gender, educational background, values and problems presented in the video. Descriptive analysis was ... -
Mind distortion: The effect of metal music on the behavior of adolescents
(2013-03)This survey study aimed to determine the effects of metal music on adolescents when taken as an entire group or when grouped according to sex, educational level, and level of exposure. The participants of this study were ... -
Get that thing on me: A content analysis on the existing vulgar language in selected rap songs
(2014-03)Using the descriptive method, this study focused on analyzing the vulgarity in the lyrics of rap songs; specifically, it classified the vulgar language in the lyrics of the selected rap songs into three terms: violent/violence, ... -
A content analysis of ‘Friends' : Figuring the relative importance of elements in the success of a sitcom
(2016-03)The study is a structural analysis of the season one episodes of the TV series FRIENDS (1994-2004) created by David Crane and Marta Kauffman. This study was conducted based on Adaptive Structuration Theory formulated by ... -
A study on the factors that affect students’ decision in shifting to mass communication
(2014-03)The study investigated factors that affect students in shifting to mass communication. Specifically, it sought to identify the participants' profile in terms of age, course, year, gender and previous course. Specifically, ...
