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Gaining customer loyalty: Influences of restaurant performance at Smallville in Iloilo City
(2015)
This study was anchored on Leaky Bucket Theory originally attributed to Dowling and Uncles (1997), Ehrenberg, which assumed that many marketing strategies seem to be designed to replace “disloyal” customers who leak away ...
Academe-industry collaboration of enterprises under the Chamber of Commerce and Industry of Iloilo (CCII) enterprises
(2010)
The study described the status of collaboration between the enterprises that are members of Chamber of Commerce and Industry of Iloilo (CCII) and the academic institutions in the local setting as experienced by the business ...
Job satisfaction and organizational commitment of managerial employees of a private University in Iloilo City
(2013)
This study was conducted to determine the relationship between job satisfaction and organizational commitment of the managerial employees of a private university at Iloilo City.
The research was conducted using the ...
Risk management in a private higher education institution: Awareness, attitudes, and practices as bases for the development of a risk management plan
(2017)
This study aimed to determine the risk management awareness, attitude, and practices in a private institution of higher learning in Iloilo City as assessed by the employees. It likewise aimed to ascertain whether these ...
Rice value chain analysis of the Province of Iloilo
(2016)
This study was conducted to analyze the Rice Value Chain of the Province of Iloilo. Specifically, the study aimed to: 1) trace the rice value chain and identify the significant roles of the value chain actors; 2) to determine ...
Customer relationship management practices among computer retail businesses in Iloilo City
(2014)
This Special Paper is a study of the Customer Relationship Management practices among computer retail businesses in Iloilo City. This study focused on the effectiveness of Customer Relationship Management Practices in the ...