This study was conducted to determine the relationship between job satisfaction and organizational commitment of the managerial employees of a private university at Iloilo City. The research was conducted using the ...

This study was conducted to analyze the Rice Value Chain of the Province of Iloilo. Specifically, the study aimed to: 1) trace the rice value chain and identify the significant roles of the value chain actors; 2) to determine ...

This study was anchored on Leaky Bucket Theory originally attributed to Dowling and Uncles (1997), Ehrenberg, which assumed that many marketing strategies seem to be designed to replace “disloyal” customers who leak away ...

Filipinos love to eat and they tend to spend more on food. They also prefer food that are handy and can be bought on the sidewalk. Many cannot afford to go to restaurants to have their snacks so they settle for cheaper ...

This Special Paper is a study of the Customer Relationship Management practices among computer retail businesses in Iloilo City. This study focused on the effectiveness of Customer Relationship Management Practices in the ...